Matcha and protein pivot pays off for Greggs as profits rise
Image source: iStock Editorial / Getty Images. Image caption, Greggs profits rose after it launched a range of new products. By Emer Moreau, Business reporter Greggs's pivot towards healthier products and trending drinks has helped it boost sales, with the bakery chain reporting a 20% rise in profit over the first half of the year. Greggs, the UK's largest fast-food chain, has launched a range of new products this year, many of which latch onto trends such as high-protein salads and matcha. Greggs's chief executive Roisin Currie previously told BBC News the rise of weight-loss drugs has led customers to look for "smaller portions" , which could affect its bottom line. Total sales for the bakery topped £1.1 billion for the 26 weeks to the end of June - 7.2% higher than the same period a year ago. Pre-tax profit for the first half of the year was £76.0m - up from £63.5m for the first six months of 2025. Currie said the company was "broadening and innovating ...